San Marcos‘ economic development arm, the Greater San Marcos Partnership, this week named Adriana Cruz as its new president, poaching a key Austin Chamber of Commerce executive in the process.
Cruz served for seven years as the Austin Chamber’s vice president for global corporate recruitment and led that group’s efforts to bring Apple, Samsung, Facebook, eBay, LegalZoom, US Farathane and other major employers to Austin. She previously worked as marketing director in Gov. Rick Perry’s Economic Development and Tourism office.
The announcement comes a day after President Obama’s visit to Central Texas emphasized Austin’s — and Texas’ — unprecedented successes expanding their technology and manufacturing sectors in recent years while job growth in most of the rest of the country languished or stagnated.
“Her knowledge, experience and relationships combine to make her uniquely qualified to serve effectively as our president. She is ready on Day One to make a tremendous impact on our region and communities throughout Hays and Caldwell counties” said Hays County Commissioner Will Conley, who chairs the partnership’s board.
The partnership is funded through taxpayer and private money to recruit and retain employers in Hays and Caldwell counties. Here is the press release issued by Greater San Marcos Partnership spokesperson Gary Gannon:
The Greater San Marcos Partnership (GSMP) announced today that Adriana Cruz has been selected as its new President, concluding a nearly two month nationwide search. Cruz will begin her new role on Monday, June 3rd.
“We are all very excited to welcome Ms. Cruz to our team. Her knowledge, experience and relationships combine to make her uniquely qualified to serve effectively as our President. Adriana is ready on day-one to make a tremendous impact on our region and communities throughout Hays and Caldwell Counties” stated Will Conley, Hays County Commissioner and GSMP Board Chairman.
A Search Committee led by Chairman Will Conley and composed of members of the GSMP Executive Board began its work on March 1st. The Search Committee benefited from the leadership of Pike Powers as its Senior Advisor as well as the hard work of Dr. Robert Gratz, Special Assistant to Texas State University President Denise Trauth. The GSMP appreciates the hard work of both gentlemen, as well as the GSMP Board Members who served on the Search Committee, each of who proved crucial to this important process.
“As Texas State University has gone down the road of creating STAR Park — our business incubator for early-stage companies that develop nanomaterials — we have built a strong collaboration with the GSMP. I believe that under the leadership of Adriana Cruz, that collaboration — and the subsequent economic development that devolves from it — will move to the next level,” stated Dr. Trauth, President of Texas State University.
“I am honored and excited for the opportunity to join the GSMP and to continue to build upon the foundation that has been laid by the GSMP Board, staff and partners.” said Cruz. “I am extremely impressed by the momentum that has begun and I look forward to working with the business and political leadership of the region to assist in moving us to the next level in creating jobs and driving regional prosperity.”
The GSMP President will lead efforts to position the region for attracting new capital investment and job creation to Hays and Caldwell Counties by implementing an aggressive economic development strategy focused on business expansion and recruitment, existing industry growth and entrepreneurship, and image enhancement and marketing.
Summarizing the magnitude of this opportunity for the GSMP and the region, Pike Powers, who began work with the GSMP in May 2012, stated, “Adriana Cruz is, without question, one of the top 10 economic development professionals in the country. Her credentials are impeccable, and she benefits from her experience as a leader within one of the finest economic development organizations in the country – Opportunity Austin. Adriana’s decision to join GSMP is truly significant for the future of Central Texas, a collaborative region in spirit and deed. Our future, with her involvement, is very bright and exciting, indeed.”
COVER PHOTO: Image of Texas made of money is a photo illustration by Todd Wiseman of the Texas Tribune.Email | Print