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An Euphoria Music Festival promotional photo

by WES FERGUSON

A hypnotist, a performer wearing a “drummable skirt” made of kitchen utensils, some 50 musical acts and thousands of “beautiful festival-goers” from all over the country are set to pour into Kyle on Saturday for an all-night dance party at Thunderhill Raceway.

Name that act: The dozens of DJs and other musical acts performing at Saturday’s Euphoria Music Fest in Kyle are so hip, we hadn’t heard of a single one of them. Fill in the blanks to see if you can do any better:

__ Hobotech
__ Sno White
__ DJ Shogun
__ Big Chocolate
__ Darth & Vader
__ MC Buda Love
__ The White Panda
__ Yoji

The lineup includes electronica and dubstep DJs in addition to world-renowned belly dancers, fire performers, Go-Go dancers and visual artists. The Federal Aviation Administration has given the go-ahead for a green laser that will beam into the night.

And the party isn’t over till 5 a.m.

“Yeah it’s pretty crazy,” said Sarah Johnston, a production and creative consultant who prefers to go by the name Agent Red.

To the people who live here, the sleepy suburb of Kyle might seem like an odd choice for an all-night electronica party. But the promoters of Euphoria Music Fest see an ideal setting for 5,000 people to dance their faces off.

“It’s a really cool mix of different types of electronic music, live performers, DJs and amazing performers making original music,” said Marcus Swagger, festival spokesman. “There’s also some pretty good local talent from around Texas.”

Security will be tight. Kyle Police Chief Jeff Barnett said the first-time festival producer, Vivid Sound Entertainment, has hired around 20 off-duty police officers, most of them from his department, as well as some 40 to 60 security guards, fire and emergency personnel to keep the revelers safe.

The company has also been made aware of the city’s noise ordinance, Barnett added.

“The promoters have spent a lot of money to try to contain their event, including light and sound, entirely on that property,” he said. “It doesn’t mean someone may not hear a faint sound of music from there, but I think they are doing everything to keep it from being a nuisance or bothersome to anyone.”

Barnett walked through the festival grounds earlier this week and said Euphoria looks to be a major production both inside and outside the racetrack, which is on Interstate 35 north of Yarrington Road.

If the event is a success, it could become an annual fixture in Kyle.

“We hope all these people who come to our community will enjoy their stay here and come back for future events, stay in our hotels, dine and shop in our restaurants and stores and perhaps put Kyle on the map in a very positive light,” Barnett said.

With about 50 DJs and other musical acts, the party goes from 5 p.m. to 5 a.m. and is only for people who are 18 and older. Tickets are $60. For information, visit www.euphoriafest.com.

WES FERGUSON is editor of the Hays Free Press where this story was originally published. It is reprinted here through a news partnership between the Free Press and the San Marcos Mercury.

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3 thoughts on “Massive dance party in Kyle not stopping till 5 a.m.

  1. We live in a beautifully strange world. Think back where you where 20 years ago…could anyone have imagined this happening in Kyle based upon what most of Hays County was like then?

  2. You forget that Hays County is where Willie Nelson’s 4th of July picnic originated in 1972. For it’s day and time is wasn’t much less wierd than this is.

  3. For those of us who live in Kyle, and fairly near this venue, we hope they keep it in check. One of the reasons we love Kyle is the quiet, small town feel.

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